Klassen Window & Door Co

Klassen Window & Door Co is an family owned and operated business that specializes in quality products and workmanship. They approached me in need of branding to start their identity and drive a accurate portrayal of their personality and goals. The process was quick and defined as we created Klassen's brand identity in a way that best expresses their mission.

Klassen Window & Door Co is an family owned and operated business that specializes in quality products and workmanship. They approached me in need of branding to start their identity and drive a accurate portrayal of their personality and goals. The process was quick and defined as we created Klassen's brand identity in a way that best expresses their mission.

Project Overview

SUPPORTING ELEMENTS

Our pattern and illustrations gave us opportunities to bring out personality in more depth. The logos in combination with a window illustrations creates a visually interesting pattern.

SUPPORTING ELEMENTS

Our pattern and illustrations gave us opportunities to bring out personality in more depth. The logos in combination with a window illustrations creates a visually interesting pattern.

LOGO DESIGN

The primary logo is featured above and takes on a signature emblem style. The lettering was chosen and styled in a way that creates a classic, vintage feeling that gives the impression that Klassen's process is time-tested. We added a bit of subtle flare through the window spark in the letter K.

With the submark logo, it was important to create a similar but distinct mark with aspects from the primary logo and logo mark shining through. Our end result was this stunning icon created to be used when you don't have enough space for the primary or secondary logo but still want to make a lasting impression that also tells what you do.

LOGO DESIGN

The primary logo is featured above and takes on a signature emblem style. The lettering was chosen and styled in a way that creates a classic, vintage feeling that gives the impression that Klassen's process is time-tested. We added a bit of subtle flare through the window spark in the letter K.

With the submark logo, it was important to create a similar but distinct mark with aspects from the primary logo and logo mark shining through. Our end result was this stunning icon created to be used when you don't have enough space for the primary or secondary logo but still want to make a lasting impression that also tells what you do.

Visual Identity