Lynn Hair Co

Lynn Hair Co

Lynn Hair Co is an passionate hair-stylist who specializes in creating lived-in, low-toxic hairstyles for her clients. She approached me in need of a rebranding to create a new image that matched identity and bring together more accurate portrayal of her personality and message. The process was fun and inspiring as we explored Staci's goals and personality and how we could best express that.

Lynn Hair Co is an passionate hair-stylist who specializes in creating lived-in, low-toxic hairstyles for her clients. She approached me in need of a rebranding to create a new image that matched identity and bring together more accurate portrayal of her personality and message. The process was fun and inspiring as we explored Staci's goals and personality and how we could best express that.

Project Overview

Project Overview

Visual Identity

LOGO DESIGN

The primary logo is featured above and takes on a signature wordmark style. The lettering was chosen and styled in a way that creates a soft personable feeling that encapsulates the Staci's process. We added a bit of subtle flare through the accent font.

With the logo mark, it was important to create a simple mark with aspects from the brands personality and identity but keep it simplistic. Our end result was this gorgeous monogram that is with multiple variations depending on usage.

SUPPORTING ELEMENTS

Our pattern and illustrations gave us opportunities to bring out personality in more depth. Our pattern incorporating feminine floral and western touches comes together to be a perfect asset for this hairstylist.

LOGO DESIGN

The primary logo is featured above and takes on a signature wordmark style. The lettering was chosen and styled in a way that creates a soft personable feeling that encapsulates the Staci's process. We added a bit of subtle flare through the accent font.

With the logo mark, it was important to create a simple mark with aspects from the brands personality and identity but keep it simplistic. Our end result was this gorgeous monogram that is with multiple variations depending on usage.

SUPPORTING ELEMENTS

Our pattern and illustrations gave us opportunities to bring out personality in more depth. Our pattern incorporating feminine floral and western touches comes together to be a perfect asset for this hairstylist.